The site received some media attention in early 2001, featuring on the front page of the Daily Telegraph on 17 April 2001.
CONSVery lengthy and tedious registration process - it started to feel like a job interview!
This information is then used to help match you to other members.
Matching is pretty effective on , as you can clearly see how closely matched to another member you are (with the site even offering a percentage to show your suitability).
You can view your closest matches or, if you’ve exhausted that list, you can opt to perform a search.
There are plenty of search options to choose from so you can really narrow in on your ideal date.
Neat features include a 'show interest' button to click as you browse, and a number of one-line generic messages you can send to profiles.